- Written by Inner Spark Creative
Auburn city council elections are underway. When done correctly, Facebook ads are an effective and economic way to reach voters in specific neighborhoods. With this election coming up, Inner Spark is working on advertising campaigns and marketing plans for these candidates to use. Here at Inner Spark, we understand the process Facebook uses to approve or deny your ads.
Facebook recently announced a series of changes to how political advertisements run on its platform. One of the most recent changes is a screening process implemented to try to filter out any political ads from suspicious sources. Facebook stated that, “Any advertiser running election-related or issue ads who is located in or targeting people in designated countries must complete the authorization process required by Facebook.”
- Written by Jessie Johnson
Social Media has largely impacted the world in the past few years, and it continues to revolutionize the way individuals communicate with one another. Businesses have started taken advantage of websites like Facebook, Twitter, and Instagram to advertise and interact with their customers. These sites give businesses the opportunity to flourish by reaching and engaging with much larger audiences. This allows companies to build brand recognition and customer relationships, which are vital in today’s saturated society. There is no denying how powerful social media is and the impact is has on businesses.
- Written by Kristin Burton
When you think about some of your favorite products and brands, what comes to mind? Most likely you form an image in your head of what the product looks like, including what colors and images are associated with it.
For example, think about La Croix sparkling water. You can probably spot them on the shelves a mile away in the grocery store because you recognize the branding they use: intricate designs mixed with colors that match the flavor, and a font that feels elegant and fancy.
- Written by Madison Lathum
Using social media as a marketing tool has become extremely important for businesses. Not only is social media a place for you to share important information, products or promotions, but it’s also a direct way for your company to interact and engage with your customers or potential customers.
As of 2017, 81 percent of the U.S. population is on social media. There’s currently over 1.96 billion social media users, and that number is expected to grow to 2.5 billion by 2018. It’s now more important than ever for your business to utilize social media.
- Written by Staff
9 Reasons Your Business Needs Local SEO Services
Do you want to improve your search engine rankings and bring awareness to your business' website? Then keep reading for 9 reasons you need local SEO Services.
Wouldn't it be great if your local customers could find you at the exact moment they wanted your product?
- Written by Inner Spark
It's not enough to have a social media campaign anymore, everyone does. To stand out from the crowd, it needs to be innovative and interesting. Here's how.
The Pew Research Center estimates that around seven in 10 Americans use social media to connect with others, interact with brands, and share content.
It's no wonder, then, that social media marketing has grown from a nice-to-have feature reserved only for tech-focused companies to a necessary component of almost every advertising campaign.