- Written by Kristin Burton
When you think about some of your favorite products and brands, what comes to mind? Most likely you form an image in your head of what the product looks like, including what colors and images are associated with it.
For example, think about La Croix sparkling water. You can probably spot them on the shelves a mile away in the grocery store because you recognize the branding they use: intricate designs mixed with colors that match the flavor, and a font that feels elegant and fancy.
- Written by Madison Lathum
Using social media as a marketing tool has become extremely important for businesses. Not only is social media a place for you to share important information, products or promotions, but it’s also a direct way for your company to interact and engage with your customers or potential customers.
As of 2017, 81 percent of the U.S. population is on social media. There’s currently over 1.96 billion social media users, and that number is expected to grow to 2.5 billion by 2018. It’s now more important than ever for your business to utilize social media.
- Written by Staff
9 Reasons Your Business Needs Local SEO Services
Do you want to improve your search engine rankings and bring awareness to your business' website? Then keep reading for 9 reasons you need local SEO Services.
Wouldn't it be great if your local customers could find you at the exact moment they wanted your product?
- Written by Inner Spark
It's not enough to have a social media campaign anymore, everyone does. To stand out from the crowd, it needs to be innovative and interesting. Here's how.
The Pew Research Center estimates that around seven in 10 Americans use social media to connect with others, interact with brands, and share content.
It's no wonder, then, that social media marketing has grown from a nice-to-have feature reserved only for tech-focused companies to a necessary component of almost every advertising campaign.
- Written by Inner Spark
When you built your business, you built for success.
So why would you settle for anything less when it comes to your business website?
Too many business owners make the mistake of thinking that the DIY route will be more cost-effective and easier than hiring a web development company. In fact, the opposite is often true.
- Written by Jarrett Moore
Inner Spark Wins Gold
This spring marked an important first for our agency. We were honored as the only agency in the Auburn/Opelika, Alabama area to receive an ADDY award at the 2015-2016 American Advertising Awards. We were presented with a Gold ADDY at the Montgomery-Selma chapter of The American Advertising Federation which also covers the Columbus, Georgia market area.