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Our Team

Jarrett Moore

Jarrett Moore

Creative Director

Jarrett is the recipient of a National Silver ADDY Award for graphic design from the American Advertising Federation. He is responsible for sculpting creative solutions and developing integrated strategies for clients. Prior to co-founding Inner Spark, Jarrett lead a small in-house marketing team for university involvement. His background includes over 10 years of professional experience specializing in graphic design, publication design, branding, and social media marketing and management.

Dayton Cook

Dayton Cook

Art Director

Dayton is a graduate of Auburn University with over 15 years of professional experience in graphic design, branding, illustration, and publication design in the Auburn area and beyond. His creative projects have included websites, book series, posters, magazines, greeting cards, and interactive art. He oversees the conception and production of the visual aspects of our clients' projects, from an initial napkin scribble to the published product.

Joel Moore

Joel Moore

Operations Director

Joel is responsible for web design, SEO, photography, and the business operations of the agency. His decades of experience managing a professional photography studio in the Auburn area uniquely qualify him to ensure optimal efficiency at Inner Spark. His years of experience extend beyond portrait and product photography into radio production and management, direct response marketing, and media services.

Rachael Green

Rachael Green

Account Coordinator

Rachael has recently relocated from Melbourne, Australia to Auburn in order to gain international experience in the PR and marketing industry. Graduating from RMIT University with a Masters of Communications and a career in the communications industry spanning over five years, Rachael has built strong stakeholder and media networks in the lifestyle and corporate space. Rachael has most recently led PR, above the line marketing and digital campaigns for global automotive brand BMW. She has professional experience both agency and client side and will be fundamental for communications with all clients.

Kristin Burton

Kristin Burton

Intern

Kristin is a senior at Auburn University majoring in public relations. She is from Lawrenceville, Georgia, and has lived in the same house her entire life, so she is excited to travel to new cities upon graduating in May. Public relations interests her because of her passion for writing and developing new and meaningful relationships. Her dream job is to work in sports or entertainment PR. Kristin’s outgoing personality has led her to hold leadership positions at Eagle Eye Television, Auburn’s student-run television station, for the past two years. In her free time, she loves working out, cooking new healthy recipes and spending time with her friends. Kristin hopes that her internship at Inner Spark will help her gain useful working experience and help her land her first job.

Madison Lathum

Madison Lathum

Intern

Madison is a senior at Auburn University majoring in public relations and minoring in marketing. She is from Memphis, Tennessee, and she hopes to relocate to a big city after graduating in May. Madison chose public relations because of her love for writing, planning and connecting with other people. She has taken on many leadership roles, including serving as the 2017 Vice President for Auburn’s chapter of PRSSA & PRCA. Madison enjoys working out, watching reality TV, solving puzzles and spending time with friends and family. She is looking to pursue a career at a public relations firm or agency after graduation, and she has interests in sports and entertainment PR, as well as crisis communication. Madison is excited to be a part of the Inner Spark team and hopes to gain valuable experience to better prepare her for her career.

Reagan Rutter

Reagan Rutter

Intern

Reagan is a senior at Auburn University majoring in public relations and minoring in marketing. She grew up in Newport Beach, California, and is excited to make her way back to Southern California after graduating in May. Her love for people, out-of-the-box thinking and writing inspired her studies in public relations and marketing. She hopes to find a career at a public relations agency, working with social media in the entertainment industry. Reagan loves anything to do with her dog, Lucy, traveling, and spending time with friends and family. Inner Spark has excited her interest in social media curation, and she is looking forward to working alongside and learning from the Inner Spark team.

Taylor Jackson

Taylor Jackson

Intern

Taylor is a junior at Auburn University majoring in marketing. She is from the small town of Enterprise, Alabama and is looking forward to moving to a big city after she graduates. She has a passion for marketing because of its blend between science and creativity. One of Taylor’s current roles is Social Media Marketing Manager for Elisabet Boutique, and has been completely responsible for creating, establishing, and maintaining the store’s brand presence on social media. She enjoys doing yoga, traveling and experiencing new places with her friends and family, and cooking new healthy recipes. Taylor is interested in learning more about marketing research along with marketing strategy, and is very enthusiastic about expanding her marketing knowledge while collaborating with the Inner Spark team.

Tracy Moore

Tracy Moore

Intern

Tracy is a junior at Auburn University, pursuing a major in Public Relations and a minor in Business. At Auburn, Tracy is involved in High School Leadership Conference, where she serves as Head Counselor, and her sorority. Tracy grew up in Atlanta, and was fortunate to travel often from a young age, something that she hopes to continue throughout her life beyond college. Although Tracy is not certain exactly which field she would like to pursue, she feels confident that her strengths in communication, positivity, and adaptability will prepare her for any opportunity. Tracy is excited to begin working with Inner Spark, as it will provide one of her first opportunities to apply what is taught in the classroom in a real-world setting.

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